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Programmatic Media Strategist

Company: VirtualVocations
Location: Fort Lauderdale
Posted on: November 2, 2024

Job Description:

A company is looking for a Programmatic Media Strategist to manage and optimize programmatic advertising campaigns.



Key Responsibilities:

Execute and manage programmatic campaigns across various channels, including mobile, display, video, CTV, DOOH, and audio
Collaborate with cross-functional teams to develop and implement programmatic strategies
Monitor campaign performance, deliver insights, and ensure client satisfaction and retention


Required Qualifications:

In-depth knowledge and experience with programmatic advertising platforms and DSPs
Proficiency in data analysis and campaign performance metrics interpretation
Understanding of digital marketing principles across multiple channels
Familiarity with ad tech tools, including ad servers and trafficking systems
Experience in managing client communications and deliverables

Keywords: VirtualVocations, North Miami , Programmatic Media Strategist, Advertising , Fort Lauderdale, Florida

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